Strategy tips
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HOW TO TRANSITION INTO STRATEGY: 6 MONTH ROADMAP
I often get asked how to transition into the role of a strategist from other departments. I decided to create a 6-month Strategy Transformation Plan to go about it.
I was inspired by Tom Miskin to try and create a video to explain it…..
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What is a unique selling prOposition
overview This deck is a collection of tips from the readers of Planning Dirty. So whether you’re a freelancer looking for a second POV, a
Strategy MATE
overview This deck is a collection of tips from the readers of Planning Dirty. So whether you’re a freelancer looking for a second POV, a
The Art of Questioning Clients
INTRODUCTION As strategists we are told not to take a brief, but to interrogate it.We are asked to question our clients. To query their assumptions.
Brand Actions Library 2018
OVERVIEW This deck has over 200 innovative advertising examples from 2018. Category examples include B2B, tourism, retail, beauty, alcohol, packaged foods, financial services and more.
Brand Actions Library 2019
OVERVIEW This deck has over 200 innovative advertising examples from 2019. Category examples include B2B, tourism, retail, beauty, alcohol, packaged foods, financial services and more.
First Brand Responses to COVID-19
OVERVIEW This deck is a collection of first responses (March 2020) by brands to Covid-19. Hopefully it can help you understand the market and craft