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Podcast

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INTERVIEW WITH ETHEL SANCHEZ

….So it saddens me when agencies try too hard to like prove each other wrong as if there’s one superior way of thinking or doing things.

We’re all really creative people thinking differently, but in one boat, Fighting for the work over our minds to be valued appropriately in this new world.

So especially for us planners, the core principles of creative strategy are the same and unchanging it…

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