Can't make it to the live session?
A 72-hour replay will be available when you sign up.
LIVE on July 1 at 12 PM NYC / 5 PM UK
Everything you need to know about strategy and more
During the masterclass, you'll learn:
Brand Audit Checklist and Consumer Goals Cheat Sheet
5 Brand Strategy Frameworks
The Process To Avoid The 4 Mistakes That Trip Up Strategists
Hurry! Registration ends in...
During the masterclass, you'll learn:
Brand Audit Checklist and Consumer Goals Cheat Sheet
5 Brand Strategy Frameworks
The Process To Avoid The 4 Mistakes That Trip Up Strategists
Hurry! Registration ends in...
What Is The BEST Way To Write A Brand Strategy?
Branding is about distinctiveness. Given a category, you want to be the first thing that comes to mind. As a brand strategist, your job is to create a symbol of quality.
Join my free workshop to learn my step-by-step Brand Strategy process that starts with the consumer.
Meet Julian Cole
Julian Cole is a strategy consultant to global brands including Apple, Facebook, Disney, Snap and Uber. Previously he's held the role of Head of Comms Planning at BBDO and BBH in New York.
He's helped create award-winning work for PlayStation, Bacardi, Pepsi, Google, and Coca-Cola.
With a void of practical strategy education, in 2019 Julian started the Strategy Finishing School (prev. Planning Dirty Academy) he has taken his world-class experience and taught it to over 2,000 strategists.
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STRATEGY FINISHING SCHOOL | THE BRAND STRATEGY BLUEPRINT | TUESDAY JULY 1, 2025 12 PM (NYC TIME)