Walk away knowing the definition of strategy, how to write a strategy, what role it plays, and how you can create one, based on my experience in strategy at BBDO and BBH in New York.
what's covered?
- Kernels of a good strategy
- Common strategy challenges
- What to consider when creating a strategy
- Strategy and creative development framework
Got a question before the webinar?
There will be ample time for Q&A on the Webinar.
Submit questions before the Q&A at julian@planningdirty.com.