During the live workshop, you'll learn:

NEON STRATEGY LESSONS FROM KFC'S MICHELIN IMPOSSIBLE

HOW TO HELP CREATIVE SELL IN INNOVATIVE IDEAS

HOW TO HELP CLIENTS BUY INNOVATIVE IDEAS


Hurry! Registration ends in...

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Exclusive Access to Award-Winning

Strategist's Secrets

You will walk away with an understanding of how you can play a bigger role to sell in more innovative advertising work. These learnings come from practical experience from Ryan O'Connell, Chief Strategy Officer at Ogilvy working on KFC’s Michelin Impossible.

One key takeaway is that you will understand how to create campaign ecosystems which give your client more confidence with buying ideas. This was key to Ogilvy helping to get KFC to buy the innovative idea Michelin Impossible/

What if I can't attend live?

No worries, I got you! Sign up for the Workshop and you will receive the replay valid for 72 hours. 
Watch in your own free time.

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Meet Julian Cole

Julian Cole is a strategy consultant to global brands including Apple, Facebook, Disney, Snap and Uber. Previously he's held the role of Head of Comms Planning at BBDO and BBH in New York.


He's helped create award-winning work for PlayStation, Bacardi, Pepsi, Google, and Coca-Cola.


With a void of practical strategy education, in 2019 Julian started the Strategy Finishing School (prev. Planning Dirty Academy) he has taken his world-class experience and taught it to over 2,000 strategists.

STRATEGY FINISHING SCHOOL | HOW STRATEGISTS CAN HELP SELL INNOVATIVE IDEAS | MONDAY, MAY 23, 2022 6PM (NYC TIME)