• Strategy Finishing School
  • Tuesday, August 17, 2021 6PM (NYC Time)
  • How To Write A
    Creative Brief
Tuesday, August 17, 2021 6PM (NYC Time)

In 60 minutes you will walk away with confidence that you know how to write a great creative brief

what's covered?

1) What is the difference between a client brief and a creative brief
2) What are the fundamentals of a great creative brief
3) GET/WHO/TO/BY brief format
4) Examples of great creative briefs

Understanding how to adapt your brief depending on the creative director you are working with

Got a question
before the webinar?

There will be ample time for Q&A on the Webinar.

Submit questions before the Q&A at julian@planningdirty.com.

ABOUT
JULIAN COLE

Julian Cole runs the Planning Dirty Academy.

Previously he was Head of Comms Planning at BBH and BBDO New York looking after a team of 15+ strategists.

He is now a strategy consultant to leading brands like Apple, Facebook, Disney, and Uber.

Learn more here.

RECOGNITION

previous clients

ABOUT PLANNING DIRTY ACADEMY

Planning Dirty Academy

is an online academy that gives Strategists the roadmap and knowledge to take roles in strategic leadership.

With 80+ lessons and over 500 members, the Planning Dirty Academy is the top resource for full-time strategists.

The Planning Dirty newsletter shares strategy tools and resources to over 25,000 subscribers.

You can sign up here.

1000+ members representing
a range of companies

  • Strategy Finishing School
  • Tuesday, August 17, 2021 6PM (NYC Time)